Advertising Disclosure
At Copperfield, we believe in complete transparency about our advertising relationships and how we may earn revenue. This Advertising Disclosure explains our policies regarding affiliate partnerships, sponsored content, and third-party advertising to help you make informed decisions.
Last updated: 8 January 2026
Our Commitment to Transparency
We are committed to maintaining your trust through honest and transparent disclosure of our advertising relationships. When we recommend AI tools or services, our primary consideration is always whether they genuinely serve your needs, not our potential earnings.
Any content that involves advertising relationships, affiliate links, or sponsored partnerships will be clearly identified. We comply with all applicable advertising standards and regulations, including guidelines set by the Advertising Standards Authority (ASA) and the Competition and Markets Authority (CMA) in the UK.
Affiliate Relationships
Copperfield may participate in affiliate programmes with certain AI tool providers and software companies. This means we may earn a commission when you purchase products or services through links on our website or based on our recommendations.
How Affiliate Commissions Work
When you click an affiliate link and make a purchase, the provider may pay us a commission. This comes at no additional cost to you – you pay the same price whether you use our link or go directly to the provider.
We receive commissions only when you make a purchase, not simply for clicking links or visiting provider websites.
Our Recommendation Policy
The existence of an affiliate relationship does not influence whether we recommend a tool or service. We recommend products and services based on:
- • Quality and reliability of the tool or service
- • Suitability for your specific needs and circumstances
- • Cost-effectiveness and value for money
- • Ease of implementation and use
- • Our direct experience with the tool or thorough research
When We Don't Recommend
If an AI tool or service is not suitable for your situation, we will tell you, even if we have an affiliate relationship with that provider. We frequently recommend tools with which we have no financial relationship if they best serve your needs.
Disclosure of Affiliate Links
Any content containing affiliate links will be clearly marked with appropriate disclosure language such as "This link may earn us a commission" or similar wording that makes the relationship transparent.
Sponsored Content
From time to time, we may publish sponsored content on our website or through our communications. Sponsored content refers to material created in partnership with or paid for by third parties.
- Clear Labeling: All sponsored content will be clearly labeled as "Sponsored," "Advertisement," "Paid Partnership," or similar transparent language at the beginning of the content.
- Editorial Independence: We maintain editorial control over all content on our website, including sponsored content. We only accept sponsorships from companies whose products or services we believe could genuinely benefit our audience.
- Content Authenticity: Whilst sponsors may request certain topics or themes, they do not dictate the content of our articles or recommendations. We reserve the right to decline sponsorship opportunities that conflict with our values or could mislead our audience.
- Honest Assessment: Even in sponsored content, we provide honest assessments of products and services. We will highlight both benefits and limitations to help you make informed decisions.
Third-Party Advertising
We may display advertisements from third-party advertising networks on our website. These advertisements are served by external companies and may be based on your browsing behaviour across different websites.
Advertising Networks
We may work with the following types of advertising networks:
- • Display advertising networks that show banner advertisements
- • Contextual advertising services that match ads to page content
- • Retargeting services that show ads based on your previous visits
Behavioral Targeting and Cookies
Third-party advertisers may use cookies and similar technologies to:
- • Track your browsing behaviour across websites
- • Build profiles of your interests for ad personalization
- • Measure the effectiveness of advertising campaigns
- • Deliver targeted advertisements based on your perceived interests
You can manage your advertising preferences and opt out of personalized advertising through our Cookie Policy page or your browser settings.
Advertisement Content
We are not responsible for the content of third-party advertisements displayed on our website. Advertisements are selected and served by external networks, and their appearance does not constitute an endorsement by Copperfield. If you have concerns about specific advertisements, please contact us.
User Rights and Controls
You have several rights and options regarding advertising on our website:
- Cookie Preferences: You can manage your advertising cookie preferences on our Cookie Policy page, where you can opt in or out of advertising cookies.
- Browser Settings: Most web browsers allow you to block or delete cookies, including advertising cookies. Consult your browser's help section for specific instructions.
- Ad Blockers: You may use ad-blocking software to prevent advertisements from appearing on our website, though this may affect some website functionality.
- Opt-Out Programmes: You can opt out of personalized advertising from many ad networks through industry opt-out programmes such as the Network Advertising Initiative or the Digital Advertising Alliance.
- Data Rights: Under UK data protection law, you have rights regarding the personal data collected through advertising. See our Privacy Policy for more information.
Regulatory Compliance
Whilst Copperfield operates in the UK and is primarily governed by UK advertising standards, we also maintain awareness of international best practices, including those established by regulatory bodies in other jurisdictions.
We comply with the UK's Consumer Protection from Unfair Trading Regulations 2008 and relevant guidance from the Advertising Standards Authority (ASA) and the Competition and Markets Authority (CMA). This includes ensuring that all advertising relationships are clearly disclosed, claims are substantiated, and consumers are not misled.
Questions About Our Advertising Practices?
We want you to feel confident about the advertising relationships and content on our website. If you have questions about specific content, want to know whether a particular recommendation involves an affiliate relationship, or have concerns about advertising practices, please don't hesitate to contact us.
You can reach us through our Contact page. We're committed to maintaining your trust through transparency and honest communication.