Privacy Policy

Contact Information

18 Queens Road, Bristol BS8 1QU, United Kingdom

Phone: +44 117 923 6548

At Copperfield, we take your privacy seriously. This Privacy Policy explains how we collect, use, protect, and handle your personal information when you use our website and services. We are committed to being transparent about our data practices and giving you control over your information.

Last updated: 8 January 2026

Information We Collect

We collect different types of information depending on how you interact with our website and services:

Information You Provide Directly

  • Contact Information: When you fill out contact forms, we collect your name, email address, phone number (if provided), and any message or inquiry you send us.
  • Service Information: When you engage our services, we collect information about your business needs, project requirements, and any other details you share to help us provide our services.
  • Communication Records: We maintain records of our communications with you, including emails, phone conversations, and meeting notes.

Information Collected Automatically

  • Usage Data: Through cookies and similar technologies, we collect information about how you use our website, including pages visited, time spent on pages, links clicked, and navigation patterns.
  • Technical Information: We collect device information, browser type, operating system, IP address, and referring URLs to help us understand our audience and improve our website.
  • Cookie Data: Information stored through cookies as detailed in our Cookie Policy, including your cookie preferences and consent choices.

How We Use Your Information

We use the information we collect for specific, legitimate purposes:

  • Service Delivery: To respond to your enquiries, provide our AI integration services, communicate with you about projects, and fulfil our contractual obligations.
  • Website Improvement: To analyse how visitors use our website, identify areas for improvement, fix technical issues, and enhance user experience.
  • Marketing Communications: With your consent, to send you information about our services, industry insights, and updates that may be relevant to your interests.
  • Legal Compliance: To comply with legal obligations, resolve disputes, enforce our agreements, and protect our rights and the rights of others.
  • Security and Fraud Prevention: To detect and prevent fraudulent activity, protect the security of our website, and ensure the safety of our users.

Legal Basis for Processing

Under UK data protection law (UK GDPR), we process your personal data based on the following legal grounds:

  • Consent: When you provide explicit consent for specific processing activities, such as marketing communications or optional cookies.
  • Contract Performance: When processing is necessary to fulfil our contractual obligations to you or to take steps at your request before entering into a contract.
  • Legitimate Interests: When we have a legitimate business interest that doesn't override your rights and freedoms, such as improving our services or protecting against fraud.
  • Legal Obligation: When we must process your data to comply with legal requirements.

How We Share Your Information

We do not sell your personal information to third parties. We may share your information in the following circumstances:

  • Service Providers: We work with trusted third-party service providers who help us operate our website, conduct our business, or provide services on our behalf (such as hosting, analytics, and email services). These providers are bound by confidentiality agreements.
  • Analytics Partners: We use analytics services (such as Google Analytics) to understand how visitors use our website. These services may collect and process data according to their own privacy policies.
  • Legal Requirements: We may disclose your information if required by law, legal process, or to protect our rights, your safety, or the safety of others.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

How We Protect Your Information

We implement appropriate technical and organisational measures to protect your personal information:

  • Encryption: We use SSL/TLS encryption to protect data transmitted between your browser and our servers.
  • Access Controls: We restrict access to personal information to authorised personnel who need it to perform their duties.
  • Secure Storage: Personal data is stored on secure servers with appropriate safeguards in place.
  • Regular Monitoring: We monitor our systems for security vulnerabilities and potential breaches.
  • Breach Notification: In the unlikely event of a data breach, we will notify affected individuals and relevant authorities in accordance with UK GDPR requirements.

How Long We Keep Your Information

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected:

  • Contact Enquiries: We typically retain enquiry information for 2 years from the date of contact unless you become a client.
  • Client Information: For clients, we retain project-related information for 7 years after project completion to comply with legal and tax requirements.
  • Marketing Data: We retain marketing data until you withdraw consent or for 3 years from your last interaction with us.
  • Website Analytics: Analytics data is typically retained for 26 months in accordance with standard practices.

Your Rights and Data Management

Under UK data protection law, you have several important rights regarding your personal information:

  • Right to Access: You can request a copy of the personal information we hold about you.
  • Right to Rectification: You can ask us to correct any inaccurate or incomplete information.
  • Right to Erasure: In certain circumstances, you can request that we delete your personal information.
  • Right to Restriction: You can request that we limit how we use your information in certain situations.
  • Right to Data Portability: You can receive your data in a structured format and transfer it to another service provider.
  • Right to Object: You can object to processing based on legitimate interests or for direct marketing purposes.
  • Right to Withdraw Consent: Where we process data based on consent, you can withdraw it at any time.

To exercise any of these rights, please contact us using the details provided on our Contact page. We will respond to your request within one month.

Your Rights and Opt-Out Instructions

You are not required to provide any personal information when using this website. If you prefer not to share your data, you may:

  • Avoid filling out contact forms, account registrations, or any data-submitting features
  • Disable cookies through your browser settings (see our Cookie Policy for more details)
  • Contact us directly to request the deletion of any previously shared personal data

We respect your privacy choices. If you would like us to delete your data, please reach out to us at the contact details provided on our Contact page. We will process your request promptly.

International Data Transfers

While we primarily operate within the UK, some of our service providers may be located outside the UK or European Economic Area. When we transfer data internationally, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the UK Information Commissioner's Office, to protect your information in accordance with UK data protection standards.

Children's Privacy

Our services are not directed at children under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately so we can delete it.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on this page with a revised "Last updated" date. For significant changes, we may provide additional notice such as an email notification. We encourage you to review this policy periodically to stay informed about how we protect your information.